The following are your first steps to becoming a BERNINA Dealer:
Introduction to Martin Favre, owner and president of BERNINA of Canada
Martin Favre will discuss with you the benefits of becoming an authorized BERNINA dealership, outline the steps and answer any questions you may have.
BERNINA Dealership Application
This application provides us with the information needed to evaluate your dealership request.
BERNINA Credit Application
This application helps establish a line of credit based on your current financial position.
A Short Business Plan for Your BERNINA Dealership
This business plan should include:
- How BERNINA products will be positioned in your store.
- How you plan to grow and develop BERNINA’s name and market share in your area.
- Your promotional, advertising and educational plans
- Your sales expectations
Review and Final Decision
All the documents will be reviewed and a final decision will be made.